App Store Optimization
Apple w/ a new site for iOS developers: Common app rejections -> https://developer.apple.com/app-store/review/rejections/

Apple w/ a new site for iOS developers: Common app rejections -> https://developer.apple.com/app-store/review/rejections/

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Paul Kemp (@pkmember) interviews Gary George about App Store SEO, web apps vs native apps, website design, keyword research and his client work.

App Store Optimization Interview

Picture: courtesy of trendblog.net

AdWords for Google Play

When Google will allow to bid for a slot on page 1 of the Google Play featured apps list?

Redesign Google Play app detail page. Via www.twitter.com/gastonirigoyen

Redesign Google Play app detail page. Via www.twitter.com/gastonirigoyen

App Previews / Trailer in iOS8: choose a still image from the video as a poster frame

App Previews / Trailer in iOS8: choose a still image from the video as a poster frame

vincenzobelpiede:

Love the new universal search on #ios8 I worked on similar concept for #symbian and #meego almost 5 years ago unfortunately both platforms “burnt down” and we didn’t have a chance to showcase a shiny product that was wayyyyyyy ahead of its time. Great to see @apple executing it quite well though! Btw a previous search with @Instagram didn’t yield any results

Universal search of iOS8 covering the Appstore too.

vincenzobelpiede:

Love the new universal search on #ios8 I worked on similar concept for #symbian and #meego almost 5 years ago unfortunately both platforms “burnt down” and we didn’t have a chance to showcase a shiny product that was wayyyyyyy ahead of its time. Great to see @apple executing it quite well though! Btw a previous search with @Instagram didn’t yield any results

Universal search of iOS8 covering the Appstore too.

Countries for soft-launching a mobile messaging app

Bolt by Instagram has chosen New Zealand, Singapore and South Africa to soft launch. Source: The Verge

Why soft-launching a mobile app?

  • check that your data analytics stack is set and working properly!
  • does your monetization and UA funnel work?
  • use extra time to fix bugs!
  • gather initial user feedback (reviews and ratings) for further improvement of your app!

Iterate, improve, promote - you know the drill…

The new app analytics by Apple are quite something. #iOS8

Get the full presentation at WWDC here

The essentials of the “App Bundle” within the new iTunes Connect. #iOS8
Watch all the other news about iTunes Connect coming with iOS8 here

The essentials of the “App Bundle” within the new iTunes Connect. #iOS8

Watch all the other news about iTunes Connect coming with iOS8 here

The KPIs you will be able to track with the new iTunes App Analytics. #iOS8

Courtesy of Apple, watch the video here

The KPIs you will be able to track with the new iTunes App Analytics. #iOS8

Courtesy of Apple, watch the video here